Rotana announced the appointment of Frédéric Savoye asVice President of Brand Performanceand Victor de Vries as Vice President of Franchise Strategy.
As the group pursues its aggressive expansion plans, overseeing commercial performance and growing its franchise operations, both remain critical for Rotana’s development strategies and a key focus area for the upcoming years.
Bringing with him a wealth of knowledge and extensive experience in the hospitality industry, Savoye will oversee the brands’ sales processes in addition to managing and executing commercial plans across new and existing markets.
Commenting on the announcement, Guy Hutchinson, President & CEO of Rotana, said: “Frédéric brings with him over a decade of knowledge and deep-rooted experience across international hotel chains in the region. He will also play a crucial role in maximising the company’s profitability in line with our corporate vision and the evolving regional markets.”
Savoye is handed over the responsibility from Victor de Vries who takes on the role of Vice President of Franchise Strategy. In his new role, De Vries will lead and advance the engagement with existing franchise partners, optimising the value from the partnershipsas well as supporting the development team to identify and convert new franchise opportunities.
“Victor’s new role will support an increased focus to enhance our current franchise partnerships as well as tap into new markets and property types. I am positive the new leadership changes will enable us to continue expanding and strategically pursue our commercial goals” added Hutchinson.
TOP ARTICLES & NEWS
Rotana showcases global expansion plans at ITB Berlin Rotana marks its 15th year of participation at the travel show and presents visionary ambitions for global growth ]
روتانا في معرض بورصة برلين الدولي للسياحة والسفر 2024 روتانا " تحتفي بمشاركتها في الحدث للعام الخامس عشر باستعراض رؤيتها الطموحة للنمو عالمياً ]
Rotana announces Philip Barnes as new CEO Rotana is proud to welcome Philip Barnes as our new CEO, joining our team on the 1st of March 2024. ]
روتانا تعيّن فيليب بارنز رئيساً تنفيذياً جديداً لها بارنز يحظى بخبرة واسعة تزيد على 40 عاماً في مجال افتتاح الفنادق والمنتجعات الجديدة ]
From Italy to Rotana From Italy to Rotana ]
Rotana at The Saudi Tourism Forum 2024 Rotana highlights aggressive expansion plan in the kingdom at the Saudi Tourism Forum 2024 ]
روتانا تشارك في ملتقى السياحة السعودي 2024 روتانا تسلط الضوء على خطتها التوسعية الضخمة في المملكة العربية السعودية
خلال ملتقى السياحة السعودي 2024 ]
This website uses cookies so that we can improve your user experience and measure the performance of our site. If you continue on this website, you will be providing your consent to our use of cookies.